The Customer Comes First

April 23rd, 2008

One of the saddest trends among ecommerce websites is the tendency for online businesses to treat customers as mere statistics or numbers on a sales graph.
But customers are far more than ‘clicks’ or ‘conversions’.
You may not have any direct involvement in each individual sale, with your website taking care of most of the heavy lifting, [...]

.MOBI, the rise of Mobile Internet

April 16th, 2008

Mobile phones (or Cell Phones) are a modern must-have accessory. No longer a big brick that you carry around with you to simply make a phone call, the mobile phone has become a necessity. It is also a feature-rich tool and an extension of your personality.
Mobile Phones are everywhere. From Zurich to Zanzibar the world [...]

Would You Buy From Your Business?

April 9th, 2008

Like me, do you hate it when a sales assistant approaches you in a shop?
I’m quite capable of choosing items myself or asking for help should I need it. I don’t need someone who doesn’t know anything about me telling me what I should be trying on, driving or listening to. But sales assistants still [...]

How to Choose the Best Domain Name Deal

April 2nd, 2008

How do you know if your domain name registration quote is the best deal? With prices varying from $25 to almost $150 in Australia for one two year domain, what should a sensible business consider when deciding on the right price to pay for their online identity?
The importance of choosing the right domain name can’t [...]